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Language: English

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In terms of the student question, franchisors generally define the rules of engagement for the franchisee, and while the franchisee pays a royalty for the privilege of being associated with the brand. As you were preparing your budget for the year, you should have set sales goals, established quality standards for your products and services, and performance goals for your employees. Gather all the information you can about the market you're thinking of entering, and don't neglect to talk with people who already own franchises similar to the one you're mulling.

Pages: 216

Publisher: Franchise Development Services Ltd (October 1984)

ISBN: 0946861013

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